Hi, I’m Kelly

I’m a seasoned event planner with a background in leading programs for brands like Mastercard, Datadog, and Superblocks. After 12+ years in full-time roles, I continue to stay actively involved in the work I know I do well and love—planning thoughtful, high-impact events.

Whether you're hosting a happy hour, high-touch executive dinners, summit, sporting event or bespoke activation, I bring transparency, creativity, and a collaborative spirit to every project.

Over the years, I’ve executed hundreds of events—from Michelin-star dinners and branded summits to global trade shows and virtual activations. I’ve led million-dollar budgets, collaborated with cross-functional teams, and built experiences that drive pipeline, deepen relationships, and elevate brand presence. I’m also known for my ability to negotiate effectively and maintain strong, long-term relationships with vendors and partners—ensuring seamless execution and elevated guest experiences across every touchpoint.

My work has spanned B2B marketing, cloud platforms, and financial services, always with a focus on thoughtful hospitality and strategic impact.

Outside of work, I’m passionate about travel, fitness, and scouting the next ‘hot’ dinner spot. I’ve run five marathons, love spending time with family and friends, and am a lifelong sports fan—loyally (and painfully) devoted to the Mets, Jets, and Rangers. I thrive in energetic, people-facing environments and bring that same drive to every project I take on. When I’m not working or working out, you’ll find me planning hyper-detailed travel itineraries just for fun—because nothing says vacation like a color-coded spreadsheet.

Career Highlights

Mastercard

  • Led planning and execution of 20+ tradeshows and 14 hosted field events, including Michelin-star dinners, MLB experiences, VIP summits, curated happy hours, networking events and executive experiences

  • Managed $5M+ budgets, vendor relationships, premium gifting, branding, AV, hotel blocks, and post-event outreach

  • Drove $50M in direct pipeline creation and negotiated contracts that saved $75K annually

  • Collaborated cross-functionally with Sales, Product, Creative Studio, and Executives

Superblocks

  • Founding team member; built event strategy playbook from scratch

  • Executed 10+ events, managed budgets, contracts, booth logistics, and post-event reporting

  • Drove multi-channel marketing: meetups, webinars, blogs, social media, and newsletters

Datadog

  • Supported 100+ global trade shows and sponsorships, spanning everything from tabletop setups to 10x10 and 40x40 booths. Oversaw full-cycle execution including contract negotiations, budget management, staffing and training, travel coordination, booth logistics, onsite execution, and integrated communication and marketing plans.

  • Collaborated on the planning and execution of sponsorship at AWS re:Invent—their Super Bowl of events—including three branded booths, executive suites, meeting rooms, restaurant activations, and a range of ancillary experiences such as partner happy hours, Topgolf outings, and multiple sales dinners. Oversaw logistics for 150+ employees, managing schedules, travel, and onsite coordination to ensure seamless execution and elevated brand presence.

  • Produced Datadog’s one-day Customer Summit for 200+ attendees, overseeing end-to-end execution across venue sourcing, site visits, contract negotiations, and $250K+ budget management. Managed staffing, communications, promotion, registration, catering, AV, collateral, swag, shipping, and all onsite logistics. Partnered with internal teams to align on branding, content, demos, and workshops, while coordinating a speakers’ dinner, networking reception, and post-event follow-up to ensure a seamless and memorable experience.

  • Supported the planning and execution of Dash, Datadog’s flagship two-day annual client conference for 1,500+ attendees. Oversaw venue research, hotel blocks, RFPs, and vendor contract negotiations across four concurrent venues. Managed branding, coordinated logistics and onsite experiences for 24 sponsors, sourced and trained 100+ event staff, and contributed to production and onsite operations to ensure a seamless experience.

  • Led virtual events with 8,000+ attendees, including APAC summits and product workshops

  • Partnered with Customer Success and Product teams to drive cross-sell and upsell activations